Blog
All-In-One
If you’re wondering what the heck plopping is, it’s an easy, at-home technique curly girls can use to shorten drying time without heat while adding lift and definition...
How to Plop Curly Hair (And Why You Should Be Doing It!)
Conditioner
Regardless of where you are in the world, every curly girl faces her own climate-driven challenges. But there is one weather report that seems to make all of us freak out:...
How to Keep Curly Hair From Frizzing in Humidity
3-Step System
What you need to know about caring for—and maintaining—your curls in humidity.
How to Properly Care For Your Curls in Humidity
3-Step System
Contrary to popular belief, curly hair does not have to be complicated. In fact, it shouldn’t be. Learn why an easy curly hair routine could be the answer to all...
Why You Need An Easy Curly Hair Routine
Curly
Everything you've ever wanted to know about the LUSBrands (Love Ur Self) Irish Sea Moss Gel, including why this hair gel for curly hair can actually help support long-term curl health while...
Everything You Need to Know About Our Irish Sea Moss Gel
All-In-One
Between frizzy, stringy, straight and split ends, it's hard to know what to do when your hair just isn't curling right. 😢 While your first instinct might be to reach...
HOW TO REPAIR DAMAGED CURLY HAIR, ONCE AND FOR ALL
All-In-One
We’ve all seen the videos of curly girls with thick, luminous hair that looks so full and healthy. Then, you look in the mirror yourself and see the faintest hint...
Caring for Fine Wavy Hair
Curl Styling
If you’re wondering what the heck plopping is, it’s an easy, at-home technique curly girls can use to shorten drying time without heat while adding lift and definition...
Plopping...Explained!
Curl Styling
Have you ever watched someone use a diffuser and wondered how they managed to not turn their hair into a bird’s nest? 🤔 Using a diffuser can seem difficult at...
How-To Diffuse Curly Hair
Curl Styling
Which is the best way to dry your curls? We hear this question on the daily. That's why we're breaking down the pros/cons of air drying and diffusing in this...
Air Drying vs. Diffusing
All-In-One
Picture this: soft, frizz-free, defined curls! For some curly girls, it’s the ultimate #hairgoal. But how do you achieve super defined curls? It all comes down to how you style...
How-To Get Defined Curls
Curl Health
Can haircuts really affect the way that your hair curls? Does a trim really make a difference? Can cutting your curls make them even curlier or (gasp!) make them less...
Does Cutting Curly Hair Make It Curlier?
