Blog
3-Step System
Quick question — how healthy is your scalp? Not sure? You're not the only one. We know you're a pro when it comes to caring for your curls by keeping...
EVERYTHING YOU NEED TO KNOW ABOUT SCALP CARE
Curl Health
What is breakage? Breakage sucks. It stunts your growth, invites unwanted frizz, and makes your hair uneven and difficult to manage, but what is it exactly? Breakage describes when hair...
How to Fix Hair Breakage
3-Step System
Believe it or not, there’s actually a lot of science behind all of your gorgeous kinks, curls, and waves! And knowing some of this curly-girl science can play a major...
How to Tell If Your Hair Porosity is High, Low or Medium
All-In-One
If you’re wondering what the heck plopping is, it’s an easy, at-home technique curly girls can use to shorten drying time without heat while adding lift and definition...
How to Plop Curly Hair (And Why You Should Be Doing It!)
Conditioner
Regardless of where you are in the world, every curly girl faces her own climate-driven challenges. But there is one weather report that seems to make all of us freak out:...
How to Keep Curly Hair From Frizzing in Humidity
All-In-One
Product buildup in your hair can be a nuisance at best, and at worst, it can lead to things like scalp issues, hair growth problems and an overall dull appearance...
Here’s What You Need to Know About Product Buildup in Your Hair
3-Step System
What you need to know about caring for—and maintaining—your curls in humidity.
How to Properly Care For Your Curls in Humidity
3-Step System
Contrary to popular belief, curly hair does not have to be complicated. In fact, it shouldn’t be. Learn why an easy curly hair routine could be the answer to all...
Why You Need An Easy Curly Hair Routine
All-In-One
We all know that winter can be a tough time for curls. The harsh winds and dry air can make it difficult for our hair to retain moisture, causing all...
Summer Curls 101: How to Protect Your Hair as Temperatures Rise
Curly
Everything you've ever wanted to know about the LUSBrands (Love Ur Self) Irish Sea Moss Gel, including why this hair gel for curly hair can actually help support long-term curl health while...
Everything You Need to Know About Our Irish Sea Moss Gel
Curly
Our new formula, the LUS (Love Ur Self) Elixir Oil, is a blend of seven pure oils plus vitamin E and can be used to treat your hair, skin, AND...
The LUS (Love Ur Self) Elixir Oil Formula
All-In-One
Between frizzy, stringy, straight and split ends, it's hard to know what to do when your hair just isn't curling right. 😢 While your first instinct might be to reach...
HOW TO REPAIR DAMAGED CURLY HAIR, ONCE AND FOR ALL
