Blog

Have you just recently taken the plunge into the naturally curly world? If so, welcome aboard, curlfriend! It can be a little difficult to figure out the best way to start living your carefree, cu...

When the temperature drops and the moisture starts getting sucked out of the air, curls can get parched. So what’s a girl to do? How do you fight dryness and get your thirsty curls back to being s...

Regardless of what your hair type is, we’ve all obsessed over achieving the sought after ‘shiny hair’. Curly girls are no stranger to the promise of glossy, glorious curls. We've been told countle...

Washing your hair should be a pretty simple concept, but most curly girls will confess that they are clueless when it comes to figuring out how often they should wash their curls.

What is Clarifying? Clarifying is a deep cleaning of both your hair and scalp that's meant to give your curls a fresh start. The result? Curls that feel weightless, look shiny and are easier to ...

When it came to developing the LUS (Love Ur Self) product lines and searching for the perfect ingredients for our formulas, it was hard to sort through the benefits of every available ingredient....

For a good portion of our lives, many of us curly girls were completely clueless when it came to dealing with our hair. Fast forward to today and now there is so much information out there, it’s ha...

Happy spring! Yes, lovelies, it’s FINALLY time to shake off those winter blues!! As we head into warmer weather, we wanted to share some tips to help you maintain healthy, bomb-a** curls allll se...