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Love 4 Curls shampoo bottle with a white background
  • Love 4 Curls shampoo bottle with a white background
  • Shampoo bottle held by a hand with product details on a gray background
  • Sulfate-Free Shampoo
  • Shea butter and moringa oil with text on curl-loving ingredients
  • Product packaging with certification icons and a list of ingredients to avoid on a white background.
  • Shampoo bottle with text about a 30-day money-back guarantee
Sulfate-Free Shampoo

Sulfate-Free Shampoo

8.5 oz / 250 ml

$24.00

Great curls start with a clean canvas. Infused with moisturizing Shea Butter and Moringa Oil, this sulfate-free formula gently cleanses without stripping your hair.
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Love it or it's free! 100% satisfaction guaranteed.

Key Ingredients

  • Moringa oil

    A lightweight, nutrient-rich oil extracted from the seeds of the moringa tree. It strengthens and moisturizes curls, improving hair health, reducing breakage, and adding shine.

  • Shea Butter

    A natural ingredient extracted from the nuts of the shea tree. It deeply moisturizes and nourishes curly hair, reducing frizz, and enhancing curl definition.

FORMULATED WITHOUT

Sulfates

Parabens

Synthetic Dyes

DEA

Mineral Oil

Pthalates

Silicones

Gluten

Propylene Glycols

Paraffin

REAL CURLS, REAL RESULTS
  • Product Details
  • FAQs

Sulfate-Free Shampoo | 250mL / 8.5 fl.oz.

  • Gently cleanses with a light lather that won’t strip your curls

  • Sulfate-free formula keeps hair soft, hydrated, and healthy

  • Balances and refreshes the scalp

Apply to wet hair and massage gently. Rinse well. For best results, follow with Step 2: Hydrating & Detangling Conditioner.

Detangle first: Gently detangle the hair to reduce knots and breakage.

Start at the scalp: Apply shampoo to your scalp and work the formula throughout. This is where oil, buildup, and sweat accumulate the most.

Use fingertips, not nails: Gently massage with finger pads to boost circulation and lift buildup without irritation.

Add water, not more product: Before adding more shampoo, try adding water first. Our concentrated formula is activated by water so keep this in mind for application.

Avoid rinsing with hot water: Hot water can strip natural oils and irritate your scalp. Make sure to work with warm or cool water instead.

It's designed for all curl types—Wavy, Curly, and Kinky‑Coily—offering balanced hydration and frizz control.

Enriched with shea butter and moringa oil to moisturize, strengthen, and enhance curl definition.

Use whenever you need a gentle cleanse—you're avoiding harsh stripping, so adjust based on your hair and scalp needs.

Yes, it’s formulated without sulfates or silicones, gently cleansing your scalp while retaining natural moisture and curl integrity.

We are indeed 100% cruelty-free and our products are Leaping Bunny certified. We absolutely do not test on animals or have animal by-products in our formulas.

Our signature scent features fresh apple, peach, and gardenia, layered with floral notes of lily of the valley, jasmine, and orris, and finished with a warm base of musk, sandalwood, vanilla, and amber.

Yes! We do offer fragrance-free versions of our 3-Step System, All-in-One, Shampoo & Conditioner in 250ml. They can be found here.

We are so confident you will LOVE our products, that we back them with a 100% satisfaction guarantee! If you are unhappy with your purchase for any reason at all, just contact us to initiate your refund or store credit within 30 days from date of purchase. Please see our full Refund & Exchange Policy here.

All orders with a subtotal of $100 CAD before taxes and discounts are eligible for free shipping.

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Understanding Your Curl Type

WAVY

The loosest of all curl types, wavy hair forms soft bends that typically create an ‘S’ shape. While it’s usually less prone to dryness than curlier types, waves still benefit from lightweight moisture and frizz control.

CURLY

Tighter and more defined, curly hair forms in spirals or ringlets that range in size, from loose loops to tighter corkscrews. This curl type often experiences more dryness and frizz, so it thrives with added moisture and definition.

KINKY-COILY

The tightest curl type, kinky-coily hair can form dense corkscrews, zig-zags, or a mix of both. More prone to dryness and breakage, this texture craves rich & nourishing formulas to support definition and hydration.

Don’t know your curl type?

 TAKE OUR CURL QUIZ

GOES WELL WITH